The Urban Development Institute of New Zealand (UDINZ) is a group of industry leaders forming a think tank to champion the development of safe, sustainable and thoughtfully planned communities for all New Zealanders.

The big idea behind this brand identity is centered around the fascination of the connection - both conceptual and visually -  between the brain and the city grid. The identity celebrates human connections, the thinking, and how they shape urban life
. Developed design assets included the Annual Report, UI design of the website, business cards, flyers and letterheads.
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